Lionel Messi is in the twilight of his career and despite of still being one of the world’s premiere soccer players, he continues to make moves towards securing his finantial future once he hangs up his boots, a moment that gets closer each day that goes by, specially considering he has already announced that the 2022 Qatar FIFA World Cup will be the last of its kind he gets to play.

Messi: “For sure this will be my last World Cup”

Lionel Messi launches his sports and tech investement firm

This Wednesday the Argentinian superstar announced that he’s creating a holding company that will invest in sports, media and technology around the globe.

It will be based out of Silicon Valley in San Francisco, California and is named Play Time Sports-Tech HoldCo LLC and it now becomes Messi’s primary investment vehicle.

The company will explore opportunities that could include investing in professional teams or helping startup founders build football-tech companies among other things.

Lionel Messi’s shared the news in a statement were he also couldn’t hide his excitement.

“I am excited to extend our roots into Silicon Valley, and I am thrilled that Play Time will collaborate with daring entrepreneurs from all over the world,” he expressed.

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Lionel Messi will have help in his business venture

The company will be run by Razmig Hovaghimian, who is a partner at Graph Ventures and Michael Marquez, the founding partner of the investment bank Code Advisors LLC, in a special advisor role.

Hovaghimian has the necessary experience to take on this project as he is also the co-founder of Matchday.com a football venture in which Messi’s company is investing and is preparing to be launched before the 2022 Qatar FIFA World Cup kicks off in November.

“From the time I met Leo and the Messi family in 2017, it was clear that their vision for the future is bold,” Hovaghimian said in a statement.

He also explained how the family wants to continue to have a direct and lasting impact on and off the pitch.

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